MASERU-
African Tourism Ambassador in Rome, esteemed AITEC World Board Member and Co- Convener of Africa- Europe Tourism Exchange Forum, Amb. Michelina Sanquest, has embarked on a strategic Familiarization (Fam) Tour to the Kingdom of Lesotho, reinforcing growing efforts to position the country as a competitive global tourism destination.
During the tour, Michelina met with Hon. Motlatsi Maqelepo, Minister of Tourism, Arts & Culture, Lesotho to explore pathways for deeper collaboration and identify key areas where international partnerships can accelerate Lesotho’s tourism growth. She was accompanied by H.E Lebeko Victor Sello, Lesotho’s Ambassador to Italy, who has been instrumental in strengthening bilateral relations between the two countries.
Representing Italy, Mrs. Lucia Franceschelli, a seasoned tour operator, joined the mission, bringing valuable insight into the European travel market. Also from the United States, Prof. Costantino Gabrie, an experienced tour operator based in Los Angeles, also participated, signaling increasing interest from the North American tourism sector.
A group photograph of all the representatives from the United States of America, Europe and Lesotho in Maseru
Michelina Sanquest emphasized that the mission is aimed at promoting Lesotho across Europe and the United States—showcasing its rich cultural heritage, unique mountain landscapes, adventure offerings, and warm Basotho hospitality.
This Fam Tour marks a significant step in expanding Lesotho’s global tourism footprint and aligns with broader efforts by AITEC World and Africa- Europe Tourism Exchange Forum to elevate African destinations on the world stage.
This has been a part of the positive stories from the 1st Africa-Europe Tourism Exchange Forum held in Rome, ltaly early this year where Lesotho was one of the African Embassies represented with a great presentation.
